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The Body Shop shouldn't have failed in an age when consumers want activism from their brands. What happened?
We are in an era of brand activism and conscious consumerism. More than 70% of consumers expect brands to publicly stand for sociopolitical issues. Read More
How social media transformed the way companies sell us products
Social media is now the go-to place for companies to sell products. Xactly analyzed industry reports to understand this retail transformation. Read More
EXCLUSIVE: Which Trends Are Making It From Spring Runways to Consumer Closets? Psychology Says the Answer Is Rooted in Nostalgia
Bell break down data from Afterpay and reveal how shoppers are spending their money this season from maximalist fashion to coquette beauty and curvy furniture. Read More
How island and Miami retailers are finding new ways to connect with consumers and rising e-commerce demands
The continuing rise of e-commerce has placed continual pressure on local Miami retailers to adapt to what represents a dramatic change in consumer behavior. Read More
The Currency Of Trust: E-Commerce And Building Consumer Confidence
Defining and following a purpose-driven strategy is the best way to build that trust, and doing so has plenty of benefits. A Harvard Business Review study found that purpose-driven companies grow more ... Read More
Retail Report: The Changing Face Of How We’re Shopping For Fashion Now
How we shop for fashion now is continuously evolving, with a focus on quality over quantity more prevalent than ever before. The way we shop has changed significantly in recent years. As retailers ... Read More
CarGurus Study Reveals Shifting Consumer Preferences as Automotive Landscape Evolves and Costs Remain Elevated
CarGurus (Nasdaq: CARG), the No. 1 visited digital auto platform for shopping, buying, and selling new and used vehicles 1, today released its sixth annual U.S. Consumer Insights Report, revealing how ... Read More
Trendspotting at the Consumer Electronics Show
At CES 2024, we discovered many possibilities with the application of self tech that continue to expand, ushering in a new era of technological excellence. Read More
The rise of shrinkflation: consumer trust shrinks in tandem with products
A recent study from retail technology company Swiftly found that nearly two in three people struggle ... on price increases to the consumer.” In essence, consumers are paying more for less ... Read More
3 ways Apple’s monopoly lawsuit could change the iPhone experience for fans
When Apple launched its first Mac computer in 1984, with its iconic Mac smiley-face “hello” greeting, it wanted to differentiate itself in the fledgling PC market. The Mac was approachable with its ... Read More
What Is the Consumer Price Index? Definition and Importance
The consumer price index is a weighted ... and families about their real-world shopping habits and routine expenditures. That being said, the people surveyed for this information represent only ... Read More
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