Demand for Apple's HoloLens-like Vision Pro has fallen 'well beyond' expectations. I am shocked. Not really.

Remember the Apple Vision Pro hype from a few months ago? Me neither. Seems nobody else does either, since according to a new report, nobody actually wants to wear a $3000 computer on their face. Read More

Apple’s Vision Pro Has More Bad News For Fans Of VR

What do the two headsets have in common? They are both expensive, and Apple’s headset belongs in an entirely different league, at $3500. There’s more bad news. Ming-Chi Kuo says plans for a new Vision ... Read More

Yes, Apple’s Vision Pro is an enterprise product

Apple and Microsoft ... NVIDIA’s vice president of Omniverse and Simulation Technology. “Enterprises can now combine the power and capabilities of Apple Vision Pro and the physically accurate ... Read More

Apple's $3,500 Vision Pro Headset Has Reportedly Been Met With Low Demand Since Launch

Amidst claims of Apple Vision Pro production numbers being cut, the cheaper version of the headset may not arrive in 2025. Read More

Apple's CEO has exciting news about the Vision Pro

Apple's Vision Pro is still only available for sale ... Regarding the timing of an announcement, Apple could wait to share the news at an event like the forthcoming Worldwide Developers Conference. Read More

The Future of Gaming with Apple Vision

The Apple Vision launched in February 2024 and created a lot of intrigue. Apple bills the device as a “spatial computer,” and it is essentially an ... Read More

Apple’s ‘next big thing’ could be a robot butler

DepositPhotos SHARE Apple’s vision ... Google and Microsoft. To that end, the company is now reportedly in “active negotiations” with Google to bring its Gemini AI model to future iPhones. Read More

Apple’s Vision Pro was just used to help perform spinal surgery – what’s next for marketers?

The uses for Apple’s latest offering are so diverse but unknown that any brand capitalising on the new technology in marketing could be considered a trailblazer. Apple has identified business as a ... Read More

Future Apple Vision Pro may correct for vision problems without magnetic lenses

Apple is working to remove the need for users to add prescription lenses to the Apple Vision Pro, by having the headset itself adapt to different ... technology. Outside of AppleInsider, he's ... Read More

Apple's antitrust fight could threaten its search for the next big thing

Apple is also working through the continued development and support of its Vision ... on the future. So that's one risk.” There’s some precedent for this line of thinking. Microsoft co-founder ... Read More

Apple is aiming the Vision Pro at enterprises

It’s been just over two months since Apple (APPL) launched its Vision Pro AR/VR headset ... I tried four different apps: SAP Analytics Cloud, Complete HeartX, Resolve, and JigSpace. Read More

Apple Pencil could be the next big accessory for Apple Vision Pro — here’s why

There are various different ... That’s right, according to a new rumor from MacRumors, a future version of the Apple Pencil stylus may be compatible with the Vision Pro headset. Read More