Ford raises — and lowers — prices on its F-150 Lightning pickups

Ford is making a number of pricing updates across its 2024 F-150 Lightning range as sales of electric vehicles within the US slow. Ford notified its dealers about the price changes on Wednesday ... Read More

The 2024 Ford F-150 Lightning Electric Pickup Is Getting a Lot Cheaper

This 2024 Ford F-150 Lightning gets a $5,000-plus price reduction on ... buyers to spec built-to-order electric trucks as soon as October. The Rouge Electric Vehicle Center in Rouge, Mich., ... Read More

Ford trims F-150 Lightning price by up to $5,500 in latest effort to boost EV demand

Ford sold 20,233 electric ... surge comes after the automaker slashed Mach-E prices by up to $8,100 in February. The automaker also introduced significant incentives on the F-150 Lightning ... Read More

Ford just reported a massive loss on every electric vehicle it sold

Ford’s electric vehicle unit reported that losses soared in the first quarter to $1.3 billion, or $132,000 for each of the 10,000 vehicles it sold in the first three months of the year, helping to ... Read More

Ford Slashes F-150 Lightning Price To Reignite Sales

Good morning! It’s Friday, April 12, 2024, and this is The Morning Shift, your daily roundup of the top automotive headlines from around the world, in one place. Here are the important stories you ... Read More

Ford Slashes F-150 Lightning Prices Again This Year To Thrive In Ultra-Competitive EV Market: Here's How Much Its Models Cost Now

Why It Matters: These price adjustments make the F-150 Lightning a more ... Thanks to those adjustments, Ford saw an impressive 86% jump in U.S. electric vehicle sales during the first quarter ... Read More

Ford’s Next Electric F-150 Might Ditch Lightning Name, Get Platform Shakeup

The smaller platform is being designed by a “skunkworks” team led by Tesla alumnus Alan Clarke and will help Ford’s electric business become profitable. The F-150 Lightning was the best ... Read More

2024 Ford F-150 Lightning

With the MotorTrend Fair Market Price (powered by ... lets the user lock the Lightning with a phone through Ford's Phone As A Key feature. Every F-150 Lightning comes with driver assist and ... Read More

Ford to trim workforce at plant that builds its F-150 Lightning as sales of electric vehicles slow

Ford began the year by cutting production of the F-150 Lightning electric pickup after weaker-than-expected electric vehicle sales growth. While EV sales are growing in the U.S., the pace is ... Read More

Ford to trim workforce at plant that builds its F-150 Lightning as sales of electric vehicles slow

Ford began the year by cutting production of the F-150 Lightning electric pickup after weaker-than-expected electric vehicle sales growth. While EV sales are growing in the U.S., the pace is falling ... Read More