Apple's Phil Schiller: putting touch on Macs is 'absurd'

In a recent interview with Backchannel, Apple's senior vice president of worldwide marketing Phil ... technology. With his recent statement that the new device is the 'fastest selling MacBook Pro ... Read More

Phil Schiller

Soon after the 2016 MacBook Pro redesign, Phil Schiller discussed the new machine and its ... can be made with the greatest technology." Phil Schiller is Apple's biggest defender of Apple's ... Read More

Phil Schiller Explains Apple’s Motivation Behind the Touch Bar

The first reviews of the MacBook Pros with Touch Bars have begun to hit the web. In connection with his review of the new laptops on Backchannel, Steven Levy spoke to Phil Schiller, Apple ... MacBook ... Read More

Phil SchillerGeneral

The A12X system-on-chip used in the new iPad Pro is extremely powerful courtesy of a few design decisions taken by Apple in its creation, a walkthrough of the new chip with Apple's Phil Schiller ... Read More

Apple Fellow Phil Schiller has become the public face of Apple’s defense of its ecosystem

Phil Schiller ... What’s more, he’s warned that the new European Union rules under the Digital Marketing Act (DMA) might lead to objectionable content that the App Store has always sought to prevent ... Read More

Schiller doesn’t know whether the App Store is profitable; there are no minutes of meetings

Apple Fellow and former marketing chief Phil Schiller has been giving evidence in the case. He says that the company isn’t motivated by profit, and he doesn’t know how much money the App Store makes – ... Read More

Apple's first M4 MacBook could be an AI powerhouse

According to new leaks, Apple is planning to release its first M4 Macs this year, with a "new family of in-house processors designed to highlight artificial intelligence.” In other words, AI could be ... Read More

Steve Jobs Protege Phil Schiller Defends Apple's 'Walled Garden' Against Global Regulatory Pushback

Apple Inc’s (NASDAQ:AAPL) battle over access to its devices pits the tech giant against software developers and regulators worldwide, centering on the influential Phil Schiller, Apple’s former ... Read More

Subdued reactions to Apple's final Macworld keynote

And instead of blockbuster news ... MacBook Pro notebook. At less than 1 inch thick and weighing in at 6.6 pounds, it would be the world's lightest notebook of its size, Schiller said. New ... Read More

Apple feels the force: Manufacturing of iPhone 6s with new pressure sensitive screen technology has begun

The force touch technology was first seen in the new Macbook ... Pro came in. It's very easy to see how this could be turned into a large iPad, with a removable keyboard.' Apple's Phil Schiller ... Read More

The best Apple MacBook deals in April 2024

CBS Essentials is created independently of the CBS News editorial ... That's $200 off the usual price. If you need more screen space, Apple has got you covered with a larger MacBook Pro variant ... Read More

8 Big Features On Apple’s New MacBook Pro Models (With M1 Pro, M1 Max)

Additionally, the webcam will offer Apple’s latest image signal processor technology for improved video quality, the company said. The new MacBook ... the MacBook Pro in 2016. In a news release ... Read More