Product Review: Roku Hikes Hardware Prices by Up to 60%

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Details: Written by CNET Reviews; Category: Reviews; Published: 24 July 2026; Created: 24 July 2026; Last Updated: 24 July 2026

Roku is increasing the cost of its popular streaming players by up to $50, with one report suggesting that the AI-influenced “RAMageddon” is to blame. In an unusual move, Roku lists the existing prices on its website as “limited time,” but hasn’t specified when the new prices listed will kick in.

Product Review: Roku Hikes Hardware Prices by Up to 60%

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