An experts break down where the real savings are (and arent)
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MLK Day weekend is becoming a bigger shopping moment, with more Americans planning to shop and spending holding steady compared to last year.
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The best deals are on winter clearance and select home items, while big-ticket tech and appliances are usually better buys later in the season.
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Shopping smarter matters more than shopping fast checking prices, stacking savings, and skipping overhyped sales can make a real difference.
After the holiday spending rush, January is usually when shoppers hit pause but Martin Luther King Jr. Day weekend is quickly becoming an exception.
Observed this year on Jan. 19, the three-day weekend is shaping up to be the first meaningful shopping moment of the year, especially for consumers eager to reset their budgets and stretch their dollars a little further.
New survey data from RetailMeNot shows that more Americans than ever plan to shop MLK Day weekend sales, with nearly half saying theyll take advantage of the deals and spending holding steady compared to last year.
That growing interest signals a shift: MLK Day weekend may not rival Black Friday, but its becoming a go-to opportunity for smart, value-driven shopping. To help consumers make the most of it, ConsumerAffairs spoke with RetailMeNots Retail Insights Expert Stephanie Carls who shared where the best deals tend to be and where it pays to wait.
Dos and donts of the holiday weekend
Just because there are sales this weekend, doesnt mean you want to jump on all of them. Carls shared the dos and donts of navigating MLK Weekend sales.
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Do:
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Focus on seasonal clearance. January is when retailers clear winter inventory to make room for spring, and thats where the biggest markdowns usually show up.
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Stack savings. Sales plus promo codes plus cash back is where the true win is!
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Check prices before you buy. A quick comparison helps you know whats actually a deal.
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Dont:
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Dont assume every MLK Sale is worth shopping.
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Dont feel rushed into a big-ticket purchase. Youre likely to see better prices on tech and appliances in just a few weeks.
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Best buys for the weekend
If youre hitting the mall or your favorite stores website this weekend, some deals are better than others.
The best deals tend to be on winter apparel coats, sweaters, boots plus home categories like bedding and bath, Carls said. These are the items retailers are trying to move quickly before spring resets hit the shelves.
Electronics, TVs, and major appliances are better to hold off on if you can. Bigger markdowns usually land closer to the Super Bowl or Presidents Day.
Real deals vs. inflated discounts
How do you tell whats a good deal for the holiday weekend and whats just marketed as a good deal to get shoppers to act fast?
Start by looking at the price, not the percent off, Carls explained. Just because something says 40% off doesnt mean its a good deal. Especially if the original price was padded!
Use a tool like CamelCamelCamel to check the price history (Amazon products), or do a quick search to see if other retailers are offering something similar.
Posted: 2026-01-16 22:07:04















