A new survey reveals growing fear around phone and text
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Fear is driving silence: A growing number of Americans are avoiding phone calls altogether, with 82% ignoring even important calls due to concerns about .
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AI is raising the stakes: Deepfake voice and increasingly convincing texts are making it harder to tell whats real and shaking trust in everyday communication.
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Avoidance comes at a cost: Skipping unknown calls can mean missing doctors, family, or work opportunities, highlighting the need for smarter ways to spot and handle .
If youve started ignoring calls from unknown numbers or even letting familiar ones go to voicemail youre definitely not alone. For a growing number of Americans, the simple act of answering the phone has become a gamble.
New survey data from Truecaller shows that AI-powered are making people more hesitant than ever to pick up, with many reporting real financial losses and a lingering sense that theyre not fully protected. As these become more convincing and harder to spot, everyday communication is starting to feel less routine and a lot more risky.
ConsumerAffairs spoke with Clayton LiaBraaten, Senior Executive Industry Expert at Truecaller who explained that this shift isnt just about annoyance anymore its about trust.
Why arent consumers answering their phones?
According to LiaBraaten, the primary driver for many consumers not answering the phone is a pervasive fear of that has reached a breaking point.
Our latest data shows that 82% of Americans now ignore important calls specifically because they are afraid of being defrauded, he said. This isn't just about avoiding a nuisance anymore; it has evolved into a communication paralysis. 75% of respondents reported being targeted by a scam call or text in just the last 12 months. In those 12 months, one in four respondents fell victim to a scam that cost them money, with 7% losing more than $250.
The rise of AI-powered deepfakes is a major catalyst. Since 30% of people have already received a deepfake voice call impersonating a loved one or official the public is no longer sure who is really on the other end. The pattern shows a decline in confidence, as 84% of consumers are more concerned about these threats than they were only a year ago, leading to a massive spike in call avoidance.
How do you handle the influx of scam calls?
While most of us have gotten used to ignoring unknown numbers, LiaBraaten says that method is becoming a double-edged sword.
We are seeing people screen out real life, along with the , he said. The cost of silence is evident, in that 82% of respondents admit they have ignored important calls or texts out of fear. These can be communications from doctors, family members, teachers, etc.
This also extends to working professionals; for the 33% of Americans who heavily rely on phone communication for their work, this avoidance has real professional consequences, such as a loss of new business leads. Simply hitting decline isn't a sustainable solution; its a symptom of a trust crisis that stops the flow of essential information. You shouldn't have to miss an important doctor's appointment or a new business lead because of fear.
What should you do?
LiaBraaten offered some of his best tips for helping consumers tackle the growing scam call issue:
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Slow down. The most powerful move you can make is to slow down. Scammers rely on urgency and panic to override your good judgment.
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Do your due diligence. If a caller claims to be from an official agency (like the IRS or a bank), hang up. Manually enter the official website in your browser, or call a verified number to check the claim.
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Ask questions. Never be shy to ask a question; request the callers name and license number. If they use high-pressure tactics or threats of arrest, it is a scam.
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Keep personal information personal. It is also crucial to never share sensitive personal or financial information and never click links in unsolicited texts. AI has created a landscape where a suspicious call may sound like your local official or a text may seem legitimate; further scrutiny will reveal it's a scam, socially engineered to exploit your time constraints, whether you're a working professional or a parent balancing family responsibilities.
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Report . Always report fraudulent attempts to the FTC or your state's Attorney General. You can help authorities track patterns and protect more members of the community.
Posted: 2026-04-22 20:49:05

















