
Some Target baskets have tracking technology: Small Bluetooth devices can help determine where baskets are located inside stores.
The technology isn't new: Target has used Bluetooth-based location technology since at least 2015 to help shoppers navigate stores and find deals.
You can limit personal tracking: Turning off location permissions for the Target app can prevent the retailer from linking your phone's location to its in-store services.
If you've noticed a small electronic device attached to a red Target shopping basket, you might be wondering what it's doing there.
A viral TikTok video posted in late August claimed Target was using the devices to track customers as they move through stores, potentially monitoring their shopping habits.
Author: Kyle James
Source: Consumer Affairs
Posted: 2026-11-03 16:15:48














