
Black Friday isn't always the cheapest: Roughly one-third of Black Friday and Cyber Monday deals tracked in a 2025 study had been available for less earlier in the season.
Some products are riskier: About 61% of luggage deals and 50% of microwave deals had previously been cheaper.
Start tracking prices now: A little research before the holiday sales begin could save you hundreds.
Black Friday might be the biggest shopping event of the year, but here's something worth remembering: That incredible deal you're eyeing might have been cheaper three weeks ago.
And apparently, it happens quite a bit.
Author: Kyle James
Source: Consumer Affairs
Posted: 2026-11-02 19:21:31














