Consumer News Consumers Expect To Spend More On Gifts This Year
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Consumers looking to spend a little less on Christmas gifts this year
Numbers released by the National Retail Federation estimate the average American will spend $890 on Christmas shopping this holiday season. Read More
Consumers' holiday gift budgets decline this season
Gallup's initial measurement of U.S. holiday spending showed customers were expecting to spend an average of $1,007 on gifts this season. That is about in line with the historically elevated $1,014 ... Read More
See the Average Gift Spending Amounts for Holidays, Weddings, Birthdays and More
A recent study from Empower shows some interesting data on how U.S. consumers are approaching gift giving and how much they are planning to spend. Read More
Consumers plan increased holiday spending with extra budget for travel and themselves

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. KPMG LLC is pleased to share the results of our latest ... Read More
Cautious shoppers step up spending to start holiday season
Several of the holiday season’s busiest shopping days are still ahead, including the day after Christmas and first Saturday after the holiday, according to Sensormatic, which tracks retail foot ... Read More
Majority say they plan to spend less on holiday gifts this year because of economic concerns
The majority of Americans are apparently not feeling the festive spirit and plan to spend less on holiday gifts this year, according to a new poll. As the nation grapples with anxiety over the state ... Read More
Combating the consumer ‘joy deficit’ this season
Prices are high, shoppers are stressed out and anxiety-inducing marketing doesn’t help. Here’s what retailers can do instead. Read More
Apparel, gift cards at the top of consumers' holiday lists: NRF
The National Retail Federation (NRF) has reported that retail sales in November have increased 4.5% year-over-year. NRF chief economist and executive director of research Mark Mathews comes on Market ... Read More
Consumer spending powers the US economy. A K-shaped economy will further test this dynamic in 2026.
K-shaped. This year, the division between the economic haves and have-nots widened, with sentiment souring as those in the middle of the income distribution were pressured by a softening labor market ... Read More
Young People Spend a Surprising Amount on Black Friday — And Make a Common Mistake

Nearly 50% of Gen Z shoppers intend to buy only necessities and gifts on Black Friday. Still, 26% will spend at least half of their monthly salaries on sales — or even more. American consumers are as ... Read More
Why Year-End Spending Forecasts Range From Boom to Gloom

Business owners have spent most of 2025 grappling with economic uncertainties. Chief among them are questions about the effects that import tariffs may have on their own costs and on their customers’ ... Read More
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