How Trump Targeted Undecided Voters Without Breaking the Bank

The Trump team had a huge financial disadvantage. It made up for it with a strategy that allowed it to narrow the focus of its ad dollars. Read More

Undecided voters… still? Why some Americans are still uncertain

From their policies to their personalities, undecided voters might wait right up to Election Day to make their presidential pick. Read More

Inside the Last-Ditch Hunt by Harris and Trump for Undecided Voters

About a quarter of the undecided voters in the Trump team’s research describe themselves as nonideological, and the campaign has for months studied what issues move them the most. Read More

Who are these undecided voters? How a 'Torn 20' may swing the election

With two months to Election Day, 8% of likely voters are either undecided or will select a 3rd party candidate in November. Read More

Two Undecided Voters Explain Why They're Moving to Trump

Former President Donald Trump is gaining traction with undecided voters, according to two Americans interviewed on the latest Morning Meeting podcast. Read More

The final undecided voters could sway the election. They ... - NBC News

NBC News reinterviewed 17 voters from our last poll who declined to pick between Harris and Trump in early October. Many are planning to vote for a third party. Read More

How Trump's 'dark' rhetoric could motivate undecided voters - MSN

Trump's "increasingly dark rhetoric" could actually move undecided voters into his column, Jonah Goldberg said at the Los Angeles Times. Yes, Trump's commentary "probably turns off most ... Read More

Politics chat: Trump, Harris target battleground states and undecided ...

We take a look at what Vice President Kamala Harris and former president Donald Trump are doing to reach voters in battleground states and in demographics that have not been favoring them so far. Read More

Why Trump voters are poised to swing the Senate majority: From the ...

Former President Donald Trump's voters will decide whether Sen. Jon Tester wins another term in Montana — and whether Democrats can hang onto their Senate majority. Read More

Harris and Trump spar for undecided voters amid tight race

15 days ahead of Election Day, Vice President Harris and former President Trump continue to try to win over those voters who are still undecided. New York Times Reporter Jeremy Peters and The New ... Read More

Column: Many voters are undecided between Trump and Harris. Here's why ...

As many as 10% of voters are still undecided. Many say they dislike Trump but don't know enough about Harris. Read More

Why Trump’s debate performance may have resonated with undecided voters

Voters, including those undecided, are beginning to wake up to that. It may be why, despite their reservations, they seem to be moving toward Trump. They may not like the angry Orange Man. Read More