Social Media News Social Media May Need To Evolve To Retain Gen Z S Interest

The 12 Biggest Social Media Trends Taking Over the Internet's Viral Culture

Explore 12 social media trends 2026 driving viral internet trends and reshaping social media culture. Stay ahead with the latest insights and strategies. Read More

6 Social Media Trends Defining Gen Z’s Shopping Behavior

6 Social Media Trends Defining Gen Z’s Shopping Behavior The classic sales funnel is outdated for Gen Z, as their shopping journey is now non-linear. It involves platforms like TikTok, Instagram and ... Read More

Gen Z relies on social media for meal planning, new survey shows

Nearly three-quarters of Gen Z get their meal inspiration from social media – double the number who rely on cookbooks. Moving away from traditional sources of inspiration, 72 percent of ... Read More

How Gen Z and Gen X differences in social media behavior contribute to parent-child generational divide

The digital age has created an unprecedented communication divide between parents and their children. Recent research from LifeStance Health in partnership with Researchscape International, conducted ... Read More

Gen Z Looks For Ownership, Not Just Jobs.

To recruit and retain Gen Z, employers must merge purpose, visibility, and authorship—while letting their people drive the narrative on and off social media. If today’s leaders want to recruit and ... Read More

The Authenticity Paradox: Why Gen Z and Alpha's "Raw" Social Media Still Feels Fake

As Gen Z and Gen Alpha have flooded social media with their "raw" and "messy" aesthetics, aiming to reject the curated perfection of previous generations, they've inadvertently created a new form of ... Read More

Is Social Media Stress Affecting Gen Z’s Heart and Mental Health?

Gen Z lives its life in the world of social media. Young people spend hours a day online on Instagram, TikTok, Snapchat and YouTube. Although these sites allow them to remain in touch, exchange ... Read More