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The Social Media Olympics
More lenient posting rules for Olympic athletes have helped spark a deluge of successful social media content. Some say that’s changing how we watch the Games. By Lauren Hirsch and Sarah Kessler Just ... Read More
Ilona Maher’s Post-Olympic Breakout Fame—Sports Illustrated Swimsuit Model And Social Media Stardom—Explained
Ilona Maher has become the rare Olympic breakout star—going viral on TikTok even before she helped the U.S. women’s rugby team win a bronze medal in Paris, and without the legacy fame of a Simone ... Read More
Jordan Chiles announces social media break after losing Olympic bronze medal over controversy
Jordan Chiles has announced that she is taking a break from social media. The Team USA gymnast had earned two medals throughout her time competing in Paris, a team gold with Simone Biles, Suni Lee, ... Read More
NBC Has New Olympic Sport: Helping Athletes Gain Social-Media Traction Before Paris Games
Noah Lyles might be one of the nation’s fastest athletes, but there’s one thing he was falling behind on: managing his social-media profile. The Olympic runner knows how important it is for fans to ... Read More
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