The 'dark side' of social media influencers and their impact on marketing and consumer behavior - Phys.org

Social media influencers (SMIs) pose psychological, health and security risks and need tighter regulation, a new study finds. SMIs have revolutionized marketing, shaping consumer behavior, brand ... Read More

New research unveils the "dark side" of social media influencers and their impact on marketing and consumer behaviour | EurekAlert!

Social media influencers (SMIs) pose psychological, health and security risks and need tighter regulation, a new study finds.  SMIs have revolutionised marketing, shaping consumer behaviour ... Read More

The dark side of social media: Negative content cycles, impacts viewers - The State News

Social media users can post anything on their accounts, and this content sometimes garners internet popularity or fame for certain "influencers." With large social media platforms, influencers can ... Read More

The dark side of social media stardom - UCA News

Social media likes, shares, and followers can create the illusion of invincibility. Some influencers come to believe that they can dictate narratives or bend the truth to their will. Without moral ... Read More

Nearly 40% of young Americans get their news from influencers. Many of them lean to the right, study finds

Young American adults are increasingly getting their news from social media influencers, a majority of whom are men and lean to the right, according to a new study from the Pew Research Center. Read More

How social media influencers impact FOMO in young consumers - Phys.org

Young consumers who shop online and have FOMO (fear of missing out) tend to feel lower levels of social, psychological and financial well-being, a new study finds—but there's one important caveat. Read More

Jolt Documentary 'Can't Look Away' Examines Dangers of Social Media - Variety

In the documentary “Can’t Look Away,” directors Matthew O’Neill and Perri Peltz expose the dark side of social media and the tragic impact Big Tech company algorithms can have on children ... Read More

Children on social media face a “Bad Influence” — from their parents

Last year, businesses paid social media influencers a staggering $24 billion to promote and endorse their products. A single sponsored post can garner up to $20,000 . Read More

The 'dark side' of social media influencers and their impact on marketing and consumer behavior - MSN

Social media influencers (SMIs) pose psychological, health and security risks and need tighter regulation, a new study finds. SMIs have revolutionized marketing, shaping consumer behavior, brand ... Read More