How Gen Z’s contradictory values will reshape the travel industry

The end of brand loyalty. Gen Z travelers are mostly brand neutral: 59% of Gen Z Hopper users are not part of any travel loyalty programs, as compared to 54% of millennials, 47% of Gen X, and 46% ... Read More

How Gen Z Could Reshape the Travel Industry

Although the COVID-19 pandemic delayed their entry into the larger travel ecosystem, Gen Z—those born between 1997 and 2012—are making up for lost ... How Gen Z Could Reshape the Travel Industry. Read More

The One Way Gen Z Is Able To Pay For All That Traveling They Do (And Is It A Good Idea?)

From Instagram posts in Thailand to Italy, Gen Z is dominating the travel market. But how are these youngsters affording it? The answer may not be a good idea. Read More

How Gen Z Is Changing the Travel Industry - Leisure

How Gen Z Is Changing the Travel Industry — and Where They Plan to Go in 2024. Gen Z’s growing share in the travel market continues to impact the way it operates, in many ways for the better. Read More

How millennials and Gen Z are transforming travel and how ... - The Drum

The tourism industry is undergoing a profound change, driven by millennials and Gen Z and their penchant for ‘passion travel’ and ‘destination dupes.’ For our Travel & Tourism Focus, we ... Read More

TravelPulse Podcast: Millennials and Gen Z's Place in Travel

Together the two discuss the latest trending news in the world of travel, including the massive rise in the number of complaints from air travel passengers, key destination updates and more. Later in ... Read More

How Gen Z’s travel behaviors are changing the way we all get ... - TNW

Enter Generation Z (Gen Z). Born between the mid-1990s and 2010, they make up 32% of the population, according to UN and Bloomberg data – more than the number of millennials and baby boomers. Read More

Gen Zs are spending big to travel this summer - NBC 7 San Diego

Gen Zs are set to make the biggest splash this summer, with surveys showing they are upping their vacation plans and spending more than older travelers. Stream San Diego News for free, 24/7 ... Read More

Gen Zs are spending big to travel this summer - NBC Connecticut

Ready to spend. Gen Zs, together with millennials, are at the helm of a surge in travel spending this year, according to an April report published by the market services firm PMG. Read More