9 Fall Beauty Trends I’m Excited to See This Season

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ... Read More

Fall's Best Makeup Trends Are Grungy, Moody, and '90s Inspired

"Juicy berry and plum shades with a high-shine finish are making a bold statement this season," Ward says. "It's ideal for the cooler weather as it offers a fresh, moisturizing twist on the classic ... Read More

Makeup Artist Danessa Myricks Predicts Fall Beauty Trends, From ’90s-Inspired Lips to Matte Skin

This year, however, consider switching things up a bit by embracing one of the season’s hottest makeup trends. We recently spoke with makeup artist Danessa Myricks, founder and CEO of her namesake ... Read More

Fall’s Makeup Trends Are All About Raging Against the Machine

All products featured on Allure are independently selected by Allure editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. For many of us, ... Read More

8 Best Fall Makeup Trends of 2025, Including Smudgey Liner and Satin Skin

I polled makeup artists during NYFW last spring to get a head start on fall makeup trends, then connected with Levy to get a full slate of what we can expect this season. Take these trends as a loose ... Read More

6 Beauty Trends I'm Buying During Ulta’s 21 Days of Beauty Sale

Getting a salon blowout at home has become increasingly easier thanks to the powerhouse hair tools that you can pick up at your local Ulta. Some of our favorites are up to 45% off, including this ... Read More