Trends News 5 New Tiktok Trends That Brands Can Follow

‘Group 7 People’ Trends on TikTok, Here’s What it Means

A brand-new social media trend seems to have taken hold on TikTok called the “group 7” trend. People on the video-sharing platform are asking whether they’re part of “group 7” yet. Let’s take a closer ... Read More

Driven by TikTok trends, new beauty brands target children

Should children be using beauty face masks? Dermatologists say no, but a growing number of companies are targeting a new generation of kids who have grown up with TikTok skincare ... Read More

How TikTok food trends are inspiring brand innovation and limited-edition flavors

Viral flavors on TikTok are reshaping the food and beverage industry, accelerating product development and redefining how brands connect with consumers TikTok is a launchpad for food and beverage ... Read More

The Secret Behind Viral TikTok Trends: How the Algorithm Drives Short-Form Video Marketing

In just a few years, TikTok has gone from a niche lip-syncing app to one of the most powerful social media platforms in the world. From viral dance routines to comedic skits, food hacks, and global ... Read More

Kelsey Farrar reveals the strategy behind turning TikTok Trends into scalable brand growth

No serious marketer can afford to ignore TikTok in a digital marketplace defined by fleeting, viral moments. For Kelsey Farrar, co-founder of SparkTok, an official TikTok Shop Partner agency, the ... Read More

Reaching Z: Why “Authentic” is the New “Cool” for Brands and Employers

If millennials forced brands to be “cool,” Generation Z has forced them to be “real.” Born roughly between the mid-1990s and early-2010s, Gen Z grew up plugged in … with smartphones, social media and ... Read More