Influencers are misleading people who've been scammed on Zelle and CashApp
Social media influencers falsely claim CFPB will pay out victims of Zelle and Cash App
Misinformation drives tens of thousands of dubious complaints to federal database
Consumer advocates warn vulnerable communities are being exploited
Misusing a federal complaint tool
A new wave of social media influencers is pushing misinformation and dubious financial advice by exploiting the Consumer Financial Protection Bureaus complaint portal.
Two prominent figures, Daraine Delevante and Gilbert Graim Jr., have told followers that filing complaints with the CFPB would result in payments from Zelle and Cash Appclaims that are not true, according to an investigation by ConsumerReports. Both men sell e-books, classes, and complaint templates while promoting this message to audiences numbering in the hundreds of thousands.
The CFPB has accused the payment apps of enabling fraud, but its complaint system is not a path to compensation. At least two of the agencys enforcement actions against the companies have already been dropped.
Dubious claims and false hope
Delevante and Graim have built lucrative businesses selling complaint templates and consumer law advice, much of it misleading. One of Graims TikTok videos urging people to complain against Zelleeven if they had never lost moneywent viral with more than 5 million views.
Delevante, who calls himself The Credit Hero, charges $77 for a downloadable complaint template and has even used AI-generated avatars in videos to make his claims. In July, he told followers they could get medical debt erased by filing a complaint, according to the ConsumerReports article by investigative reporter Derek Kravitz.
Experts at the nonprofit National Consumer Law Center examined their material and called it egregious pseudo-legal advice. They urged consumers misled by the pair to file complaints with the CFPB, the Federal Trade Commission, and state attorneys general.
Complaint surge overwhelms database
The scale of the misinformation campaign is reflected in the CFPBs complaint data. In the first eight months of 2025, more than 61,000 complaints were filed against Zelle and Cash Appnearly 15 times the previous yearly average.
Many of the complaints use nearly identical language lifted from the influencers templates and videos. Yet CFPB data shows that only 15 customers have received refunds from the companies as a result of filing complaints. Nearly all others were denied.
Cash App said fewer than one in 10,000 transactions results in fraud, but acknowledged it has made significant improvements to detecting and acting on complaints. Zelle, meanwhile, says it requires partner banks to reimburse customers in confirmed fraud cases but has not disclosed how much money has actually been returned.
Exploiting the vulnerable
Consumer advocates say the misinformation disproportionately targets financially vulnerable communities, including Black Americans. We need accurate information and financial literacynot social media influencers selling snake oil, said Chicago-based researcher Pepper Miller.
Both Delevante and Graim have faced scrutiny over their businesses, which are now inactive in Wyoming and Texas, respectively, for failing to meet tax requirements. FTC records also show multiple complaints from consumers who said Delevantes products damaged their credit or left them out of pocket.
Weak enforcement fuels confusion
The controversy highlights how the CFPBs weakened enforcement role has created space for misinformation to spread. The agency has been defunded and scaled back much of its oversight of payment apps. A new rule that would have expanded its authority over digital platforms was rolled back by Congress earlier this year.
Advocates warn the vacuum leaves consumers more exposed. It may get worse before it gets better, said Ruth Susswein of the nonprofit Consumer Action. We have to be more skeptical online and push elected officials to deliver genuine protections.
What consumers should do
- Slow down and be cautious. Scammers often create a false sense of urgency to push you into hasty decisions.
- Never share sensitive details. Legitimate bank employees will never ask for your PIN, passwords, or one-time codes.
- Be skeptical of free money claims. If an influencer says you can get a payout without being a fraud victim, its a red flag.
- Report quickly. Contact your bank or payment app immediately. Even if you dont get a refund, your report may help catch criminals and protect others.
- Turn to the right authorities. File complaints with the FTC (reportfraud.ftc.gov), the FBIs Internet Crime Complaint Center (ic3.gov), or your state attorney general.
- Document everything. Keep emails, texts, receipts, and screenshots. Detailed evidence strengthens your case with regulators and law enforcement.
Posted: 2025-09-11 15:25:21