Running a restaurant isn’t easy. Several hidden expenses add up quickly, and keeping customers happy with quality food is an entirely different set of hurdles. Fortunately, there are some steps your restaurant can take to earn more money without sacrificing the quality of your food or service.
Creative Upselling
Upselling is the act of providing suggestions or recommendations to your guests to encourage them to spend more money. Some of the more common upselling practices are suggesting an appetizer to go with their meal, or instead of water, asking if the guests would like to take advantage of your “buy one get one” deal on cocktails.
Teaching your staff the practical tips for upselling can bring a lot of returning guests to your restaurant. Customers feel comfortable around a knowledgeable staff that knows how to recommend without being forceful.
Selling Merchandise
Many customers want a keepsake of the places they visit. Having merchandise for your restaurants, such as T-shirts, shot glasses, or hats, is a great step your restaurant can take to earn more money. Building a familial culture around your restaurant makes people feel like they’re part of something.
Many restaurants sell merchandise featuring their name and logo, but other options include focusing on your signature dish. Merchandise is not only an additional revenue source, but any customer wearing your shirt is essentially giving you free advertising.
Social Media Buzz
Speaking of free advertising, word of mouth through online interaction is vital in the restaurant business. Encouraging your happy customers to leave positive feedback online is a great way to draw in the crowds and earn extra income.
Creating a clever social media hashtag encouraging people to share photos or stories of their food helps generate a lot of buzz. It’s a good idea to promote these posts by having a weekly or monthly drawing for a free dessert or other prizes (like your merchandise) that can help bring in a lot of guests with minimal cost and effort.
It’s a scene most of us know from movies but hope never to experience: flashing lights in the rearview mirror. An interaction with the police can understandably be stressful. That’s why having a practical guide to navigating police questions is so useful.
When you plan a party, a wedding, or a corporate gathering, you want your guests to have a fantastic time and leave with great memories. One surefire way to elevate the experience is with a dedicated spot for fun pictures. Let's dive into the top reasons you need a photo booth at your event.
Coordinating a construction site is a complex puzzle with many moving pieces. Success depends on careful planning and execution. It's easy to overlook small details that can grow into large problems. Make smarter decisions on-site by learning about the common mistakes to avoid when coordinating a construction site. This will help you save time, money, and a whole lot of headaches.
A day to listen deeply, learn humbly, and honor the living wisdom of Native communities on Native Heritage Day on November 28th.
Opening Reflection
Native American Heritage Day is more than a mark on the calendar. It’s a living invitation to hear the first voices of this land, voices that carry stories of stewardship, innovation, courage, and care. As we step into this observance, we honor the people whose cultures, languages, and traditions continue to shape our shared future.
A safe workplace seems like a given, but hazards can exist where you least expect them. Hazards aren't always a puddle on the floor or a frayed electrical cord. Some risks are less obvious. Remember these easy steps to identify hidden dangers in the workplace so you can keep everyone safe.
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